THE
CREATIVE COWBOY
Lots of talents—all under one hat
Willow, a botanical boutique
An immersive flower shop and tea garden combining floral design, retail, interiors, merchandising, classes, weddings, and special events. Willow transformed an ordinary storefront and rear courtyard into a layered botanical experience designed to surprise visitors at every turn.
Willow was conceived as a fresh take on the traditional flower shop—a complete botanical environment bringing together floral design, retail, interiors, merchandising, hospitality and event work. From the brand identity and storefront to the window displays, floral workroom and selling floor, every element was designed to make flowers feel like part of an experience rather than simply a product.
Beyond the boutique, visitors entered a secluded rear garden transformed with abundant planting, fountains, a pergola and intimate seating. The unexpected tea garden extended Willow’s character outdoors, creating a place to explore, gather and linger.
Willow brought together the disciplines that continue to define The Creative Cowboy™: interiors, outdoor living, brand presentation and experiential design—all working together to create an environment that felt immersive, transportive and alive.
